About Swyft
Swyft is an Artificial Business Intelligence platform that connects marketing, intake, case, and financial data into one governed model, with dashboards, AI, and analysts on top, for law firms.
Swyft is an Artificial Business Intelligence platform that connects marketing, intake, case, and financial data into one governed model, with dashboards, AI, and analysts on top, for law firms.
Swyft was founded in Janurary 2025 by Brandon Ponzo and Chris Cowell. It grew out of real firm operations: the data infrastructure Brandon built while running strategy inside a firm became the first version of the product.
CEO AND Co-Founder
Brandon led product at Vinetegrate and strategy at the law firm Kotlar, Hernandez & Cohen before starting Swyft. He is a U.S. Coast Guard veteran.
COO AND Co-Founder
Chris runs operations, partnerships, and company scaling. Before Swyft he worked in operations and investor relations at EVM Capital and led business development at Gaia.
Follow the company and the founders for what the team is building and publishing.
Swyft connects every system a law firm runs into one source of truth, then puts dashboards, AI, and analysts on top of it.
Swyft connects the systems a firm already runs, from case management and intake to ad accounts and accounting, and maps them into one model built for law. Every dashboard and every answer reads from the same numbers, so intake, marketing, and finance work from one version of the truth.
Each person gets the view that fits the job: a firm overview for the managing partner, campaign performance for marketing, the pipeline for intake. The result is one set of numbers the whole firm can act on, not a report only leadership opens.
Ask a question in plain English and get an answer drawn from the firm's own data, cited to the system it came from. It replaces the request that used to wait for a report or a standing meeting. Firm data is never used to train AI models.
Each team member gets a briefing built on yesterday's data, delivered by email by 8 AM, with what changed already flagged. The managing partner sees revenue and pipeline. The intake director sees conversion and lead volume.
Model a decision before making it, such as cutting ad spend by 20 percent. Swyft shows the projected effect on signed cases, pipeline, and net margin, so the trade-off is visible before the money moves.
Swyft's analysts are full-time, US-based Swyft employees with law firm experience. They work alongside the firm's team to drive adoption, customize dashboards, and turn what the data shows into decisions.
Domo, Tableau, and Power BI are general-purpose tools, so a firm or its consultant has to build the legal data model before the first useful dashboard. Swyft ships with legal-specific data models and direct connectors to Filevine, Litify, SmartAdvocate, CASEpeer, Clio, and many others. It knows what a signed case, a disbursement, and a lien are from day one.
The reports built into a case management system only see case management data. Swyft joins that data to ad spend, call tracking, intake, and accounting across 30+ sources. That is how it can show which marketing channel produced the most profitable cases after disbursements.
Onboarding starts the day a firm signs. Data connections begin in week one, and template dashboards and Swyft Agent are available as soon as data is flowing. Swyft's own comparison puts a typical legacy BI rollout at six months or more.
A BI license from Domo or Tableau is software, and the analysis is left to the firm or to a consultant it hires. Swyft pairs its software with analysts who are full-time, US-based Swyft employees. Many came from paralegal, firm operations, and case management implementation roles.
Every Swyft Agent response is grounded in the firm's own data and cited to the system of record. Processing happens inside the same security perimeter as the data, each firm's data is isolated, and nothing is used to train AI models. A general-purpose chatbot has no view into the firm's systems at all.
Swyft is built for law firms. These are the people who use it most.
Swyft is an Artificial Business Intelligence platform for law firms. It connects a firm's marketing, intake, case management, and financial systems into one governed data model, then puts dashboards, AI, and analysts.
It is AI applied to the business of law: marketing, intake, operations, and finance. It is separate from case intelligence tools, which apply AI to the practice of law, such as drafting demands or reviewing medical records.
No. Swyft reads from the systems a firm already runs, including Filevine, Litify, SmartAdvocate, CASEpeer, Clio and many others. Nothing gets ripped out or re-implemented.
Onboarding starts on day one. Data connections begin in week one, and template dashboards and Swyft Agent are available as soon as data is flowing. Customization follows in the weeks after.
No. Swyft is built for firms that don't have, and don't want to hire, a full data team. Swyft builds and maintains the data model, the connections, and the dashboards.
No. Implementation is included in Swyft’s services, along with training and customization.
Every Swyft relationship is built on an annual contract. For pricing, book a demo.
Each firm's data is isolated in its own environment, encrypted in transit and at rest, and stored in United States data centers. AI processing happens inside the same security perimeter as the data. Firm data is never used to train AI models.
Swyft, Inc. is headquartered in Princeton, New Jersey. It was founded in Janurary 2025 by Brandon Ponzo and Chris Cowell.
Running a firm shouldn't feel like guesswork. Swyft tells you what's working, what's broken, and what to do next.
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